Disc Store runs 50+ promotional campaigns each year, scaling from weekly drops to daily pushes during peak season, alongside email campaigns reaching 60,000+ disc golf and ultimate players. As Graphic Designer & Marketing Specialist, I lead the creative and strategy behind every campaign, from concept through execution. My responsibilities include designing promotional graphics and product imagery, setting pricing strategy for sale events, and building and sending targeted email campaigns segmented by audience. These campaigns consistently achieve 35-40%+ open rates, well above industry average, while keeping every asset visually consistent with Disc Store's brand across web, email, and social.